Comparison

Apollo.io vs Lusha

What each publishes about pricing, plans, integrations and who it targets, side by side. Follow a name for the quotes and the dates they were read.

Apollo.ioLusha
Plans and pricesFree: $0 / monthCredit-based: phone number reveal costs 5 credits: Credit-based: phone number reveal costs 5 credits
Credit-based: verified email reveal costs 1 credit: Credit-based: verified email reveal costs 1 credit
Free: $0 / month
Lowest listed price$0 / month$0 / month
Integrations listed200+ integrations plus Apollo Anywhere across CRM, ChatGPT, Claude, Gmail, browser, Apollo MCP lets agents (e.g. Claude) pull data; data flows to Snowflake and BI via API, Integrates with Salesforce, HubSpot, Outreach, SalesLoft, Marketo, Sendgrid, LinkedIn and major email providers, API access available on Custom plansAutomation tools: Clay, Make, n8n, Zapier, Claude, ChatGPT, Gemini, Perplexity via MCP/AI connectors, CRMs: Salesforce, HubSpot, monday, Zoho, Native integrations with Salesforce, HubSpot, Zoho, Pipedrive, Bullhorn, Dynamics and Capsule
TargetsSmall businesses, mid-market and enterprise
Works with Fortune 500 and large enterprises as well as small businesses
GTM, sales, revenue teams and AI agents; also recruiting teams
Serves teams of all sizes, from 1-10 employee agencies to 10,001+ employee enterprises

Not affiliated with either. Facts are quoted from each tool's public pages.

Related

Know when either one changes its pricing