Comparison
Apollo.io vs ZoomInfo
What each publishes about pricing, plans, integrations and who it targets, side by side. Follow a name for the quotes and the dates they were read.
| Apollo.io | ZoomInfo | |
|---|---|---|
| Plans and prices | Free: $0 / month | Pricing based on features, number of licenses and credit usage; each export costs one credit: Pricing based on features, number of licenses and credit usage; each export costs one credit ZoomInfo Lite: $0 |
| Lowest listed price | $0 / month | $0 |
| Integrations listed | 200+ integrations plus Apollo Anywhere across CRM, ChatGPT, Claude, Gmail, browser, Apollo MCP lets agents (e.g. Claude) pull data; data flows to Snowflake and BI via API, Integrates with Salesforce, HubSpot, Outreach, SalesLoft, Marketo, Sendgrid, LinkedIn and major email providers, API access available on Custom plans | Marketing plan CRM/MAP integrations include Salesforce, HubSpot, Marketo, Eloqua, Zoho, Dynamics, Native integrations with Salesforce, HubSpot and Microsoft Dynamics 365, plus 120+ tools incl. Outreach, Salesloft, Marketo, Snowflake |
| Targets | Small businesses, mid-market and enterprise Works with Fortune 500 and large enterprises as well as small businesses | Sales, marketing, RevOps, customer success and recruiting teams, plus developers building AI agents From fast-growing startups to the largest enterprises; small business, mid market and enterprise |
Not affiliated with either. Facts are quoted from each tool's public pages.