AI prompt template
AI prompt to write a cold email follow-up
A follow-up should bring something new. The prompt takes your first email and a second quoted fact and writes a short second message, never a nudge.
When to use it
- A first email has had no reply for a few days.
- You found a second fact on another page.
- You want the follow-up to stay in the same voice.
The prompt
Paste it into the model you use, then replace each bracketed input.
Write a follow-up of at most 60 words to the email below. It must bring one new reason to write: the new fact. Use only the first email and the new fact; never add a claim, a number or a reference to a conversation that did not happen. First email: [FIRST_EMAIL] New fact, with quote and page: [NEW_FACT] Rules: do not say "just checking in", "bumping this" or "following up"; do not start the subject with "Re:"; no guilt, no urgency; keep the same small ask; end with a clear way to say no. If the new fact does not support a reason, return: not found.
| Input | What to put there |
|---|---|
[FIRST_EMAIL] | The email you sent. |
[NEW_FACT] | A second fact, with its quote and page. |
Why it works
- A follow-up with a new fact is read as new information.
- The banned phrases are the ones readers filter out.
- The not found path stops a pointless nudge from being written.
An example
Illustrative. The companies and pages below are invented.
Input
NEW_FACT: sustainability page: "By next year all our cartons will use recycled board." redfernpackaging.example/sustainability (illustrative)
Output
Subject: Recycled board at Redfern
Hi {{first_name}}, a different reason than my first email: your sustainability page says all your cartons will use recycled board by next year. That usually means new supplier specifications to track. Shall I send a one-page note? If not, I will stop here.Variants
No new fact
Write a breakup email of at most 50 words for the first email below. Add no claim that is not in it. No guilt, no urgency, no "Re:". Say you will stop writing and ask only for a correction if the topic belongs to someone else. [FIRST_EMAIL]
Same thread, one question
Write a follow-up of at most 35 words that asks one question: who owns the topic in the first email. Add no new claims. [FIRST_EMAIL]
Limits
What are the limits of the draft a follow-up from the first email prompt?
Related
Reply to an objection honestly
A prompt that drafts a short, honest reply to a prospect’s objection using only your own facts, with no pressure, no invented proof and a clear stop.
Write a sourced first line
A prompt that writes a first line for a cold email from one quoted fact on the prospect’s page, refusing to flatter or guess when nothing is there.
Audit an email for unsourced claims
A prompt that checks every claim in a cold email against the sources you supply, flags what is unsupported, and flags deceptive or spam-like wording.
Cold email templates
Templates by situation and by role.
Research and writing, with a quote behind every fact
Outlevo runs these steps for each company it finds, and shows the page each fact came from.