AI prompt template

AI prompt for cold email subject lines

A subject line should say what the email is about. This prompt writes lines from the email’s own content and refuses the tricks that raise complaints.

When to use it

  • You have the body and need a subject.
  • You want several to test against each other.
  • You must stay clear of deceptive subject lines.

The prompt

Paste it into the model you use, then replace each bracketed input.

Write five subject lines for the cold email below. Use only words and facts that appear in the email or the company name [COMPANY]; never add a claim or a number.

Rules:
- At most 50 characters.
- Plain and specific: say what the email is about.
- Never start with "Re:" or "Fwd:" or imply an earlier conversation or a reply.
- No urgency, no question that tricks, no all caps, no exclamation marks.

Email:
[EMAIL]

Return the five lines, then mark the one you would send and say why in one sentence.
InputWhat to put there
[EMAIL]The body of the email.
[COMPANY]The prospect’s company name.

Why it works

  • The rules are the ones that keep subject lines honest and out of spam filters.
  • Drawing only on the email prevents a subject that promises something the body does not deliver.
  • Five options with a pick are enough to test two.

An example

Illustrative. The companies and pages below are invented.

Input

EMAIL: the Dayton cross-dock email (illustrative)

Output

1. The Dayton cross-dock
2. Dispatch at Northbridge
3. Tracking for a new terminal
4. Northbridge and the Dayton terminal
5. A note on terminal tracking
Pick: 1. It names the fact the email opens with.

Variants

Follow-up subjects

Write three subject lines for a follow-up to the email below, each at most 50 characters, using only words in the email. Never use "Re:" or "Fwd:" and never imply a reply.

[EMAIL]

Lowercase, internal-looking

Write three plain, lowercase subject lines of at most four words for the email below, using only its own words. No tricks, no "Re:", no urgency.

[EMAIL]

Limits

What are the limits of the write honest subject lines prompt?
The best subject depends on the inbox. Test two against each other before choosing for a whole list.

Free · no sign-up · no card

Let Outlevo do this step for you

Paste your website: we read up to 5 public pages and draft your buyers, segments and a first email, every fact with its source.

Research and writing, with a quote behind every fact

Outlevo runs these steps for each company it finds, and shows the page each fact came from.